According to your business goal, we conduct audience research and data collection. In this stage, we find out the actual audience whom to reach, how we will collect their information, their attitude, culture, and expectations.
To catch your recipients’ attention this stage is very important. Based on research, we craft an email campaign strategy that includes email list building, engaging content, design, email broadcast pattern, sending technology, measurement, and actions.
We design engaging email template. The proper use of images, texts, and CTA that drive the design to a result. The email design works as a traffic trigger for your website.
Based on the response of your audience, we optimize the email campaign. We convey them the message which resonates with their specific needs. We craft the relevant message according to their past activity, user segmentation, and analytics.
We measure the campaign performance by maintaining the proper analysis report. The report includes the number of subscriber sign up, the email open rate, click-through rate, and more. This will assist you to take the appropriate marketing decision.